DONATE Giving
How supporters donate
What supporters see when they give on a DONATE donation page or by text, from the amount to the receipt.
- Suggested amounts or any amount
- One-off or monthly gifts
- Gift Aid for UK taxpayers, for every type of organisation
- An optional tip to DONATE
- Card, Apple Pay, Google Pay, PayPal and Direct Debit
- Giving by text, with a link to add Gift Aid
- A message of support and an email receipt
How it works
Once a campaign is live, its donation page is at easydonate.org followed by its code, such as easydonate.org/XMASTOYS. It works on any phone or computer, with no app and no account. Supporters can also give by text.
A donation in six steps
- Pick an amount, and give an email address and a name.
- Choose one-off or monthly, if the campaign offers monthly.
- Add a tip for DONATE, or not.
- Add Gift Aid, if they are a UK taxpayer.
- Leave a message, and choose what the charity sees.
- Pay, then get a thank-you on screen and a receipt by email.
What supporters see
The donation page shows the campaign's story and what it has raised, with a Donate button always in view. The first panel asks for everything at once.
The first panel
- The amounts are the ones the charity sets, or £5, £10, £15, £25 and £50 if it sets none. Other takes any amount.
- The email address is for the receipt. A mobile number can go in instead, but then no receipt email is sent.
- Returning supporters are recognised by email and see "Welcome back, we have your details on file."
- With match funding left, a line under the button shows what the gift is worth, such as "And it will be worth £50.00".
- Public messages show under Recent supporters with the amount given, when Display donor comments is on.
Where supporters give
The charity's logo, the campaign's story and images, then the amount raised and a Donate button at the bottom.
Pick an amount
Tap an amount, add an email address and a name, and tick I agree to the terms and conditions. The button shows the gift, here Donate £25.
Monthly and tip
Two quick questions follow. Supporters can skip both with No thanks.
Monthly
- Asked only when the campaign has Allow monthly donations on. "Would you consider making this a monthly donation?" with No thanks or Yes please.
- A monthly gift is taken by card, Apple Pay, Google Pay or Direct Debit. PayPal is not offered for monthly gifts.
- Supporters cancel by logging in at easydonate.org/login and opening Subscriptions.
Tip
- The tip goes to DONATE, on top of the donation, never out of it.
- The panel suggests 4.5 per cent of the gift plus 22p for charities and companies raising for charities, or 5 per cent plus 22p for other organisations, with up to three rounder amounts.
- How the tip is set against the fee: see Fees and refunds.
Gift Aid
UK taxpayers can add Gift Aid, which adds 25 per cent to their gift at no cost to them. It is offered for every type of organisation, unless the campaign has Ask donors for Gift Aid switched off.
Who gets the Gift Aid
- Charities: DONATE claims it and pays it to you with your payout, less 40 per cent. Do not claim Gift Aid on these payments yourself as well.
- Companies raising for charities: it goes on to their charities, less 40 per cent. Other organisations, such as clubs and schools: DONATE still claims it, and keeps all of it as the fee instead of the 5 per cent. None of it is paid to you.
What supporters agree to
- It is for a UK taxpayer giving their own money as a gift. Not for a business's money, or a payment for a place, a ticket or a raffle ticket.
- Yes please asks for a house number or name and a postcode, and a tick for I agree and confirm I am a UK taxpayer.
- The declaration covers this gift, gifts in the previous four years and future gifts. If they pay less tax than the Gift Aid claimed, they must pay the difference.
- With Ask donors for Gift Aid off, supporters see Gift Aid is not available for this charity, and tap Continue.
Boost the gift by a quarter
The panel shows what the gift becomes, here Boost your donation to £31.25 on £25, with No thanks or Yes please.
A message and their details
Just before paying, supporters can leave you a message and choose whether you see their details.
The choices
- The message is optional, up to 500 characters.
- Who can see your message? offers Everyone, with my name, Everyone, without my name, or Only [your organisation's name].
- Send me news from the charity is not ticked to start with.
- Give anonymously: don't share my details with the charity keeps their details from you and hides the news tick.
Leave a message
A message of up to 500 characters and who can see it, then Send me news and Give anonymously.
Paying
The payment step starts with a summary, then the ways to pay under "Make your donation by:" Card details go to Stripe or PayPal, never through the donation page itself.
Ways to pay
- Card: Visa, Mastercard or American Express.
- Apple Pay and Google Pay: on phones and browsers with a wallet set up.
- PayPal: one-off gifts only.
- Direct Debit: sort code and account number, for one-off or monthly gifts. It takes about three working days to clear.
The summary
- You'll be charged is the donation plus the tip.
- With Gift Aid, Your donation is worth adds the Gift Aid and any match funding, and leaves out the tip. With no tip, it also takes off the fee.
Check it and pay
The summary shows £26.34 to be charged, with the match funding, Gift Aid, tip, message and sharing choice. Then the ways to pay.
After giving
Once the payment goes through, supporters see Donation complete on screen and a receipt arrives by email.
The thank-you and receipt
- The thank-you screen sets out the gift, then shows your web donation response. Its total includes the tip.
- The receipt comes from DONATE, hello@nationalfundingscheme.org, with the subject Thank you for your donation!
- It starts with your email thank-you message. You write both in the campaign's Content settings.
- Monthly donors get a receipt for every payment. Every receipt can be downloaded as a PDF at easydonate.org/login.
The receipt email
Your thank-you, then the donation, tip, total charged, Gift Aid, match funding and total value, with a Download Receipt button.
Giving by text
When a campaign has text giving switched on, supporters text its code, such as XMASTOYS, to the number for the amount. The amount goes on their phone bill, plus their standard network rate.
The numbers
- £1: 70201. £3: 70331. £5: 70970.
- £20, £30 and £40: 70292, 70293 and 70294, once the charity has unlocked premium amounts for the campaign.
- Some older campaigns also have their own amount on 70191.
- Before a campaign first goes live, texts to its code are free tests. Replies still come back, but nobody is charged.
The reply
- The reply thanks them with a link. It opens a page to add their name, Gift Aid (when the campaign takes it) or make the gift anonymous.
- The link works for about a week.
- For gifts under £20, when the campaign allows monthly gifts, a second text invites them to give monthly. Texting STOP cancels every monthly text gift from that phone.
Add Gift Aid by link
The link in the reply opens a page to add a name and Gift Aid. Ticked, Gift Aid shows the declaration, house and postcode, then Your choices.
Try it in Preview
A campaign that has never been published is in Preview. Charity staff can give on its preview link exactly as a supporter would, without paying.
What Preview does
- The payment step shows a panel that says Rehearsal mode, with Continue as if paid.
- No payment is taken and no donation is recorded.
- Preview ends for good the first time the campaign goes live.
Fees and refunds
Supporters pay only their gift and any tip. The fee comes off each donation before it is paid out. For Gift Aid, see Gift Aid.
Fees on each donation
- Charities, and companies raising for charities: 4.5 per cent plus 22p on a donation without Gift Aid. When the supporter adds Gift Aid there is no percentage fee: you keep the whole donation less 22p, plus 60 per cent of the Gift Aid, and our fee is the other 40 per cent.
- Other organisations: 5 per cent plus 22p; when the supporter adds Gift Aid, DONATE claims it and keeps all of it as the fee instead of the 5 per cent.
- Text gifts carry the same fees. A small VAT amount on the fee is also deducted.
- A tip is set against the fee. When it covers the fee, you get the whole donation and its Gift Aid; when it does not, only the rest of the fee comes out.
- Charges on each payout: a usage fee of £3 for each week (Monday to Sunday) in which your organisation receives £10 or more (at most £12 a month), and a transfer charge of £7.50 plus 0.5 per cent of the payout for charities and companies raising for charities, or 1.5 per cent for other organisations (at least £3 either way).
Refunds
- Supporters refund their own gift while it is not yet in a payout to you. They log in at easydonate.org/login with the email they gave, and open Donations.
- This works for a one-off gift by card, Apple Pay, Google Pay or Direct Debit. Refund asks them to confirm, then the whole payment goes back, including any tip. Gift Aid is not claimed on it.
- DONATE emails the supporter "Your refund of £10.00 to Oroojo", with your name in place of Oroojo. Your organisation is not emailed.
- For a monthly gift or a PayPal payment not yet in a payout, the supporter asks you, and you email hello@nationalfundingscheme.org and DONATE refunds it. Monthly gifts are cancelled in Subscriptions.
- Text gifts are never refunded.
- Once a gift is in a payout, the supporter sees "This payment has been passed to Oroojo. Ask them about a refund." DONATE cannot refund it then, so you refund them yourself.
Settings reference
What supporters are asked, in order
| Step | What they see | When it appears |
|---|---|---|
| Amount and details | Amounts, Other, email address, first and last name, I agree to the terms and conditions, Donate £ amount. | Always |
| Monthly | Would you consider making this a monthly donation? No thanks or Yes please. | When the campaign allows monthly donations |
| Tip | A suggested tip and up to three other amounts, Tip £ amount or No thanks. | Always |
| Gift Aid | Boost your donation to £ amount, then house number or name, postcode and the UK taxpayer declaration. Supporters already registered for Gift Aid saw "Hi, welcome back! You're already registered for Gift Aid" on the first panel, and are still asked. | Always. With Gift Aid switched off, a Continue screen instead. |
| Message and details | A message of up to 500 characters and who can see it, Send me news, Give anonymously. | Always |
| Payment | The summary, then Apple Pay, Google Pay, PayPal, Card and Direct Debit. | Always. PayPal only for one-off gifts. In Preview, the Rehearsal mode panel instead. |
| Thank-you | Donation complete, the gift set out, your web donation response. | Always |
Text giving numbers
| Amount | Text the code to | Notes |
|---|---|---|
| £1 | 70201 | |
| £3 | 70331 | |
| £5 | 70970 | |
| £20, £30, £40 | 70292, 70293, 70294 | Once premium amounts are unlocked for the campaign |
| The campaign's own amount | 70191 | Older campaigns only |
Questions
- Do I need an account to donate?
- No. You only need an email address for your receipt and your name. Your receipts are kept for you at easydonate.org/login.
- How do I cancel a monthly donation?
- Log in at easydonate.org/login, open Subscriptions and click Cancel. For a monthly gift by text, text STOP. That cancels every monthly text gift from your phone.
- What is the tip for, and do I have to pay it?
- The tip is optional and goes to DONATE, on top of your donation. It is set against the fee, so more of your gift reaches the charity. Tap No thanks to give without a tip.
- Can I add Gift Aid if I am giving from my business?
- No. Gift Aid is only for a UK taxpayer's own money given as a gift.
- Can I give without my name showing?
- Yes. Before paying, tick Give anonymously to keep your details from the charity. For a message, choose Everyone, without my name, or the charity only.
- Where is my receipt?
- It is emailed to you once your payment goes through, from hello@nationalfundingscheme.org. You can download every receipt as a PDF at easydonate.org/login.
- How much does a text donation cost me?
- The amount you chose, plus your standard network rate for the text. It is added to your phone bill.
- Can I get my donation back?
- Log in at easydonate.org/login, open Donations and tap Refund next to a one-off gift. The whole payment goes back, tip included. Once the gift has been passed to the charity, or for a monthly or PayPal gift, ask the charity. Text gifts cannot be refunded.
- Can I see what my supporters see before I go live?
- Yes. Open your campaign's preview link and give a test donation. The payment step says Rehearsal mode. Tap Continue as if paid and nothing is charged or recorded.
- Which ways to pay can my supporters use?
- Card, Apple Pay, Google Pay, PayPal and Direct Debit on the web, plus text giving. PayPal is for one-off gifts only.
- Who claims the Gift Aid on donations?
- DONATE, for every type of organisation. Charities get it with their payout, less 40 per cent; for a company, its charities do. For other organisations, DONATE keeps it as its fee. See Gift Aid.
- Can I change the wording supporters see?
- Yes. The web donation response on the thank-you screen and the email thank-you message in the receipt are yours to write, in the campaign's Content settings. You also choose the amounts, and whether to offer Gift Aid and monthly giving.
- Does the tip go to my charity?
- No. The tip goes to DONATE and is set against the fee on that donation. See Fees and refunds.