Covid19 – Food 4 Heroes
An epic online auction for our NHS
The “Food 4 Heroes Epic Auction” raised funds so deliveries of healthy and nutritious meals to overstretched front line NHS staff across England can continue. After being gifted some amazing items and experiences by their supporter network they decided to launch an EPIC online auction.
How DONATE™ was used
Having been donated so many amazing and money-can’t-buy experiences an online auction was best way to raise much needed funds. Bidding was driven solely online through the website and social media. Prizes such as artworks, holidays, sporting events tickets, cooking experiences were quickly listed and put up for auction. Prizes varied in value from the star prize raising £5000 through to a homegrown spider plant raising £20. After a week of bidding the auction came to a close through a live streamed event for 250 VIP’s which included a cocktail masterclass, magic show and commentary from cricketing legend Phil Tufnell (Tuffers).