East Sheen Primary School: Gala Fundraiser Silent Auction
How East Sheen Primary School PTA raised £14,000 at their annual gala dinner using mobile silent auction bidding, with a Tuscany villa lot achieving 2.5 times its commercial value.
A local primary school fundraising event utilised DONATE's silent auction service to offer various prizes ranging from gardening and gym vouchers to a luxury Tuscany villa. The fundraising committee encouraged parental donations of £20 for children's artwork across year groups, creating over 110 items for the auction.
How It Worked
The auction opened before the event to enable both attendees and those unable to attend to place bids. Each lot had set reserves and individual bid increments.
Key features of the platform:
- Mobile phone bidding without pre-registration
- Outbid alerts via text or email
- Real-time bid displays on screens throughout the venue
- Post-event payment links via text or email for card or PayPal transactions
- Gift Aid capability on donations and auction items
The Result
Amount raised: £14,000
The luxury Tuscany villa achieved a sales value 2.5 times above its commercial value.
"We chose the DONATE silent auction service for our annual fundraising dinner due to its low cost structure and strong functionality."
- Sarah Mountcastle and Sophie Heap, East Sheen Primary PTA