How DONATE™ was used:
Already a user of the text donation service, the farm decided to add contactless donation services hoping to boost their donations at the Annual Lambeth Country Show 2019. The contactless unit worked beyond expectation at the Show. Encouraging donations from people who weren’t carrying cash through the contactless unit and additional donations through text.
After experiencing the huge difference between contactless donations made to their fundraising at the Show, Vauxhall City Farm is now encouraging contactless donations to its visitors at the farm throughout the year. Since reopening from Lockdown with limited onsite capacity to visitors, the farm has seen overall donations and number of donations remain similar to pre-COVID levels, suggesting that the value of the individual donations has increased. The farm processed over £1600 in the first month since reopening through their contactless device.See more case studies