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Doing good is in our basic human nature – it makes us feel good. But giving is becoming more complicated. DONATE is a tool that simplifies the donation process. It empowers better giving through modern technology to make the process easier, faster and more convenient for donors.
DONATE also simplifies the fundraising process for organisations – with a suite of simple tools and data capture to help maximise fundraising campaigns. And because DONATE is a not-for-profit, donors can be sure that their donations will have a direct impact.
Together, we can do more good. Because DONATE empowers better giving.
What is the National Funding Scheme (NFS)?
The National Funding Scheme is a registered charity set up in March 2013 with a clear objective - to enable any organisation with a charitable purpose to fundraise using digital technology. The NFS has developed a national tool of mobile giving - DONATE - which any organisation can adopt, thereby totally transforming the way the public can give to charitable causes. We are not a crowdfunding platform but a risk free alternative where donations are donations and not just pledges. We also pass on donor data subject to opt-in at no additional charge so you can steward long-lasting relationships with new and existing donors.
DONATE was orginally launched across the arts sector and has over 350 partners in museums, galleries, heritage sites, theatres and performance centers.The NFS now supports charities from all sectors be it a school, church group, hospital, voluntary organisation or football team.
To find out whether your organisation is eligible read the Guide to What Purposes can be Charitable
What is DONATE?
DONATE is the mobile platform and the public-facing brand of the NFS. Wherever people see the DONATE sign, asking them to support a particular campaign, they can easily make a donation through digital channels using their mobile device (phone or tablet). DONATE combines SMS texting, Near Field Communication, QR code and web apps into one simple platform meaning people can donate through one recognised brand via multiple channels. We share free reports with you that demonstrate how donors have given, whether they added Gift Aid and if they chose to leave donor data. You can even create personalised thank you messages.
DONATE reclaims the Gift Aid on donations from UK tax payers, which is then passed on to the institution, adding as much as 25 per cent to the value of your gift. If you are a UK higher rate tax payer, you can claim back up to 31.25% of your gift through a personal tax reclaim. To do this you must register for Gift Aid but you only need to do this once for your registration to work for all donations made through DONATE. You can log in to your account and see how much you've given - and how much you might be able to reclaim. For more on Gift Aid, please visit the HMRC website.
What does it cost?
There are no annual or monthly fees but we do charge to your account a returnable (see below) one off administration fee when joining DONATE; this is deducted when the organisation first draws down funds. The National Funding Scheme takes a share of any eligible Gift Aid (see fees below) or a small charge to the donation where no Gift Aid is applied. All charges enable the NFS to cover marketing, related administration costs and credit/debit card transaction charges as well as to continue to roll out the technology to other organisations free of charge.
One-off registration fee from September 1st 2015
|Income of organisation ||One-off registration fee ||Level at which the registration fee is cancelled |
|£0 -£10k (41% of all charities)||£0||N/A|
|£10k- £100k (34% of all charities)||£50||£500|
|£100k-£500k (12.8% of all charities)||£75||£1,000|
|£500k-£5mln (5.1% of all charities)||£200||£3,000|
|£5mln+ (1.2% of all charities)||£400||£10,000|
Per transaction fees
|Type of organisation||When Gift Aid added by donor||No Gift Aid added by donor|
|Charity||45% of Gift Aid kept by NFS||2.5% of donation|
|Non-charity but with charitable purpose (as of Sept 1st 2015)||100% of Gift Aid ||5% of donation|
 Registartion fee is deducted from first out-payment to organisation
 If organisation raises, through DONATE, these levels, within first 6 months, then the registration fee will be cancelled/refunded
 NFS keeps all Gift Aid as non-charity recipient has no rights to the Gift Aid